Enerquip Reaches Customers Across Various Industries with Help From Thomas

Enerquip Thermal Solutions has been a trusted provider of American-made sanitary and industrial heating and cooling equipment since 1985. “In the late 80s and 90s, we expanded beyond industrial equipment into sanitary markets, including dairy. Since then, our commitment to quality has established us as a leader in the field,” said Marketing & Communications Manager Lindsey Mayer. Today, the company serves customers in more than 10 industries, including pharmaceuticals, renewable energy, and food and beverage. 

All of its thermal solutions — which include shell and tube heat exchangers, vapor condensers, tank heating and cooling equipment, and thermal fluid heaters — are made in the US. Enerquip has fabrication shops in Medford, WI, and Beggs, OK, and design offices in Medford, WI, and Sand Springs, OK.

Expanding into new categories has fueled Enerquip's growth in recent years. “A decade ago, we were a $5 million company with 49 employees. Today, we're a $25 million company with 65 employees,” Mayer said. “We've essentially quintupled our business while increasing our workforce by only 25%.”

With its new website and content program from Thomas, Enerquip has seen improvements in website traffic and organic search volume.

Nearly half of the traffic to Enerquip’s website comes from organic search. As of June 2024, the number of users is up more than 100% and engaged sessions have increased by about 71% year-over-year.

Looking ahead, Mayer is confident that Thomas can continue to help Enerquip stay successful as the company grows.

“Thomas offers extensive and scalable resources and solutions that align with our growth. One of our main considerations in selecting a digital partner was finding someone who could handle all our digital needs and grow alongside us. That’s exactly what we’ve found in Thomas,” she said.