Promote Your Business in front of 260k+ subscribers in the manufacturing industry

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30,000 + average video views emails sent per month 7 Million active subscribers 260,000 +

Thomas Industry Update is a daily email newsletter that reaches 260,000+ active subscribers.


Custom-built for manufacturing professionals, TIU is the ideal distribution channel for any marketer. Our editors highlight the top business news, technology innovation, and expert voices, allowing your brand to align itself with the latest news and information.


Engage with Thomasnet.com Audience


Whether you want to reach aerospace engineers, government agencies, or chief
procurement officers, TIU has the content that brings them all together.

 

260K+

Manufacturing-specific
Subscribers 

26.4%

Unique Open Rate

2.1%

Click-through Rate

Newsletter Key Themes

  • Engineering & Design
  • Industry Trends
  • Leadership
  • Manufacturing & Innovation
  • Material Handling
  • Robotics & Automation
  • Sales & Marketing
  • Supply Chain

Top Industries

  • Aerospace & Defense
  • Agriculture & Forestry
  • Automotive
  • Chemicals
  • Construction
  • Distribution, Wholesale, Retail
  • Electrical Equipment &
    Electronics
  • Energy
  • Food & Beverage
  • Government & Military
  • Machinery
  • Manufacturing
  • Medical & Healthcare
  • Transportation & Logistics
  • Utilities & Telecommunications

Advertising Opportunities



Content Marketing Placements

Spotlight Article

A long, custom interview conducted by Thomas editors and posted on Thomas website, about your brand’s company and distribution in TIU.


Company Announcement

A short, press-release-style article (250 words) written by Thomas editors and posted on Thomasnet.


Promoted Content

Includes a headline and link that drive TIU readers to educational content on your brand’s site.

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Display Advertising on TIU

TIU Display Ad Program

TIU offers a premium brand-awareness program, including one above-the-fold leaderboard placement and one billboard ad.


TIU E-Blast

Standalone 100% client share-of-voice email to the TIU Audience. Ideal for driving leads, converting registrations, and promoting ebook or white paper content.


Video Sponsorship

Align your brand with the top-clicked feature of TIU: the daily video, which gets between 2,000 and 4,000 plays each. This includes a pre-roll ad and a logo embedded throughout the video.

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Explore TIU Packages


TIU packages make planning your month or year easier, whether you want to take over an entire
issue with the TIU Takeover and promote your brand on a weekly basis.

TIU Takeover Package An exclusive sponsorship of an editorial issue of TIU for brands who are seeking a maximum share of voice.
  • 1 TIU Display Ad Program
  • 1 Spotlight Article
  • Web Display Ads
Monthly Brand Awareness Package Position your brand each week in TIU. 
  • 4 Video Sponsorship Placements
  • 4 TIU Daily Ad Program Placements
  • 100,000 Web Display Unit Impressions
Monthly Thought Leadership Package Highlight what makes your company unique with a Thought Leadership Package.
  • 1 Spotlight Article Placement
  • 4 TIU Daily Ad Program Placements
  • 250,000 Web Display Unit Impressions
Monthly Lead Generation Package Gather leads with an E-Blast and promote your brand with video sponsorships and display ads.
  • 2 Video Sponsorship Placements
  • 2 TIU Daily Ad Program Placements
  • 50,000 Web Display Unit Impressions
  • 1 E-Blast Email Send
Quarterly Lead Generation Package Promote your brand each month this quarter with display ads and sponsored video. An E-Blast helps gather leads. 
  • 3 Video Sponsorship Placements
  • 3 TIU Daily Ad Program Placements
  • 50,000 Web Display Unit Impressions
  • 1 E-Blast Email Send


 
 

What clients are saying about
Newsletter Advertising in Thomas Industry Update

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"We knew we wanted to make more buyers and decision-makers aware of what we have to offer. Advertising in the Thomas Industry Update ended up being a great way to help us generate that awareness and we earned new contacts for our sales team to call on. We would recommend TIU advertising to other manufacturers and industrial companies who are interested in growing their business."
— Mark T., Toagosei America

Quote

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